More clarity.
More connection.
More care.
Too often, member experience is treated like an afterthought. A bunch of tools, some content, and a few check-ins, and then… silence. I help you slow down, get curious, and design something more meaningful.
I'm Sophie Bujold.
A strategist, advisor, and facilitator who guides membership-based organizations toward clearer direction, stronger alignment, and more human ways to engage.
I work with teams who are navigating change, feeling stuck, or rethinking how they support their members. Whether you’re building something new or reshaping what already exists, I bring a guided process that meets you where you are and helps you move forward with intention.
We start by surfacing what’s really going on, not just what’s loudest or most familiar. From there, we co-create strategies rooted in what your members need and what your team can realistically carry forward. It’s a collaborative, grounded process designed to build momentum that lasts.
I partner with:
associations & nonprofits
trade &
industry groups
alumni
networks
cause-driven communities
subscription-based businesses
My Approach
Calm the noise. Focus on what matters. Build something that lasts.
No matter where we begin, my work follows a simple rhythm: make sense of what’s happening, design something more intentional, and support the work as it grows. It’s not about a one-size-fits-all blueprint. It’s about co-creating a strategy that fits your people, your purpose, and your pace.
This approach blends facilitation, strategy, and community design to help teams stop spinning and start making meaningful progress. It’s structured, human, and built for real-world capacity.
Inclusion is core to that process. I’m thoughtful about who’s at the table, how decisions get made, and what it takes for people to feel like they belong. I work best with teams who are asking deeper questions about how they show up, not just for their members, but for each other.
We’ll focus on clarity over complexity. Momentum over noise. And the kind of thoughtful collaboration that helps your team breathe a little easier and move with greater confidence. Whether you’re launching something new or figuring out what’s next, this process creates the space to pause, ask better questions, and design smarter solutions.
Certified in advanced facilitation and workshop design through Voltage Control, with a focus on participatory decision-making and community alignment.
What this work unlocks
When your team is aligned and your member experience feels more intentional, here’s what becomes possible:
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Stronger member retention
Members feel seen, supported, and more likely to stick around -
Increased program and event participation
The right people show up, more often, and for the right reasons -
More referrals and word-of-mouth growth
When the experience resonates, your members naturally want to share it
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Better alignment across teams
Your staff, board, and volunteers start pulling in the same direction -
Smarter platform and program investments
You’ll have the clarity to invest in tools and tactics that actually move the needle -
Simpler, more confident decision-making
You’ll spend less time second-guessing and more time moving forward
Ready to explore what this might look like for your team?
Laying the groundwork for a funded, purpose-driven launch.
Campfire Medicine launched with two sold-out enrollments and secured multiple 5-figure community sponsorships within 6 months.
Naturopathic Physician, Coach, and Founder of Evoke Medicine
How It Feels to Work Together
This work can be complex. But it doesn’t have to feel heavy.
Clients often tell me that working together feels clarifying, encouraging, and refreshingly doable. I bring structure to your thinking, language to your ideas, and thoughtful momentum to your next steps.
We’ll move at a pace that makes sense for your team, ask the right questions at the right time, and co-create solutions that feel aligned, not imposed.
Principles That Guide My Work
Hello, Human.
Lead Together
Mind the Ripples.
Welcome Wonder.
Honor Alignment.
Delight in Delivery.
Ready to improve your member experience with clarity, momentum, and a little more ease?
Turning a strong foundation into a scalable, revenue-ready experience.
"Sophie knows exactly where she’s going. It’s reassuring to be able to count on her vast experience."
“I wanted to have a strategic plan for my community, with a comprehensive overview and clear steps to build what I had in mind. Sophie was an invaluable help throughout the process.
Her extensive expertise, attentive listening, and generosity allowed me to assess everything that currently existed, and then to have a better understanding of the needs and expectations of my members as well as my own needs and resources.
Working with Sophie is not only a great pleasure but also a very good investment for your community!”